Kindle and eBook Marketing

To all who are HTML saavy or starting from scratch creating a digital file for their book, I commend you and envy your knowledge and wherewithal.

I, on the other hand, have finally come to the conclusion that 1) I don't have the time and won't have the time, any time soon, to learn to do a Kindle-friendly conversion of a PDF file. Nor will my significant other, who is more concerned (as he should be) with writing his next novel. AND 2) I can't in good conscience NOT have a digital file of the S.O.'s novel on the market, especially around holiday time.

I don't expect everyone to agree with me about the debatable necessity of having one's novel available in some electronic form, but from all that I have read in both the self-publishing and traditional publishing world, there are just too many people now reading on Kindles or Sony E-Readers, etc., to ignore. Some of them, popular literary agent Nathan Bransford included, argue that for those addicted to their Kindles (e-readers, etc.), the choice is no longer between hard copy or electronic format. It's electronic format or they won't bother to read it.

For the above reasons, I have decided to shell out some pocket cash to have eBook Architects convert my PDF to a Kindle-friendly format. The prices can run between $120 and $220, generally, for a work of fiction. Is it worth it? Will we even earn that back?? Hopefully, because that would mean good sales figures. :) I will keep you, readers, posted on our experience with it.